Step 1. THE SPARK
This is where the idea is born and planning begins to help nurture the idea and help bring it to life.
This step is where we teach people what ingredients make up a video, and how to ensure your videos are targeted using the briefing process.
Then, we teach people how to formulate creative ideas to create more unique videos that stand out from the crowd.
Lesson 1: What are you creating?
Lesson 2: Why are you creating it?
Lesson 3: How are you creating it?
Step 2. THE ACTION
This is the shooting phase, the idea has been developed and refined, you know exactly what is being filmed. Time to start shooting: Lights, Camera, Action. This step is where we break down how to shoot and structure engaging videos through camera setup, lighting, and audio. Understanding this step in the process will allow you to make vast improvements in the quality of your content production.
Lesson 1: Video equipment
Lesson 2: Camera setup
Lesson 3: Lighting
Lesson 4: Audio
Lesson 5: Performance on camera / Engaging structure
Step 3. THE EDIT
This is where all of the footage is pieced together into a coherent and engaging video, with music, voice-over, and any added graphics and branding like logos or text.
The third and final step - here we teach people the basics of professional editing software. This will give you an understanding of how to edit videos quickly, efficiently, and on-brand.
Lesson 1: Footage storage and organisation
Lesson 2: Repurposing your content for multiple platforms
Lesson 3: Editing walkthrough
Identify your core content topics
Identify your intention and your results will improve. The intention you hold is the blueprint and foundation for any creation.
Speed us the creation process with Ai ideas
Use our pre-built prompts to ensure you are creating content that is aligned with your business.
Build confidence through a clear process
Confidence comes as a result of clarity and a clear process to execute.
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